Disney Co. plans to begin cracking down on password sharing for its Disney Plus streaming service

Disney CEO Bob Iger has stated that new policies prohibiting users from sharing their accounts with third parties will be put into place by the corporation. The ban on password sharing on Disney Plus will start in June.

The corporation has been preparing for this transition since last year, so it comes as no surprise. Canada’s Disney Plus subscribers were the first to be affected by the November announcement of the move. Disney Plus subscribers in the United States were also notified of some modifications to the service’s terms of service earlier in January of this year.

Among the guidelines was the prohibition against disclosing login information to people who are not from their homes. The regulations went into force for all users in March, albeit they were initially only applicable to new ones.

Disney Plus’ password-sharing crackdown

During the results call, CFO Hugh Johnston stated, “Starting this summer, Disney Plus accounts suspected of improper sharing will be presented with new capabilities to allow their borrowers to start their own subscriptions.” “Later this calendar year, account holders who want to allow access to individuals from outside their household will be able to add them to their accounts for an additional fee.”

Disney Plus
Source: TechRadar

Emails outlining modifications to each platform’s user agreements were sent to subscribers. Disney’s conditions state that subscribers are not allowed to share their accounts with anyone who is not a member of their primary household unless it is allowed for their tier. As per the agreement, the business can examine your usage patterns to verify compliance and decide whether to “limit or terminate access.” The regulation became operative on Jan. 25 for new users and March 14 for existing customers.

Plans for Disney Plus

Let’s examine Disney’s streaming strategies. There are two main plans for Disney Plus. Disney+ Basic is the least expensive option; it is a $7.99/month, ad-supported subscription. Disney+ Premium, the other option, is available for $13.99/month and provides unlimited downloads on up to 10 devices in addition to an ad-free experience.

, , , ,