Europe Barrier Coated Flexible Paper Packaging Market Study (2021-30): Economic study, Current Market Trends, Major Players in the market

Rise in Demand for F&B Products During Coronavirus Requires Recyclable Packaging

Food retail and eCommerce have witnessed a sudden demand for food products during the COVID-19 pandemic, which is anticipated to boost the need for recyclable flexible packaging solutions. Companies in the Europe barrier coated flexible paper packaging market have been working at breakneck speeds to meet consumer demands during the pandemic. They are tapping into future growth opportunities with the help of the barrier Nano-coating technology in flexible packaging, which has drastically reduced the thickness of plastic, contributing toward reduced plastic use.

The COVID-19 crisis has raised concerns about food security, and has brought manufacturers in the Europe barrier coated flexible paper packaging market under scrutiny of healthcare and F&B (Food & Beverage) organizations. Manufacturers are increasing the availability for solutions that offer optimum barrier for oxygen and moisture to maintain the characteristics of products.

barrier coated flexible paper packaging market segmentation

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Certified Hot, Cold Sealable Coatings for Paper Bolster Company Credibility

There is an increased hype for sustainable and recyclable materials in the Europe barrier coated flexible paper packaging market. However, such solutions need to undergo rigorous tests and approvals from regulatory authorities. Hence, manufacturers should increase their investments in R&D activities to innovate in sustainable and recyclable materials. For instance, Henkel is found in many talks for its hot- and cold-sealable coatings for paper that are certified for paper recycling.

Companies in the Europe barrier coated flexible paper packaging market are focusing on developing adhesives and coatings that help to improve the recyclability of paper packaging solutions whilst replacing plastic packaging.

Renewed Focus on Waste Reduction, Sustainability Boosts Market Growth

The enhancing sustainability in packaging materials has become a key focus point for stakeholders in the Europe barrier coated flexible paper packaging market. The ever-evolving consumer packaging industry is witnessing growing consciousness for sustainable solutions and is facing regulatory pressures. Hence, manufacturers are offering its product portfolio in eco-friendly, compostable, and recyclable heat seal barrier coatings that are compatible with stand-up pouch paper packaging.

The Europe barrier coated flexible paper packaging market is predicted to expand at a modest CAGR of 4.4% during the assessment period. Manufacturers are establishing stable revenue streams in automated form-fill seal and stand-up pouch paper packaging. Eco-friendly heat seal products are a direct response to consumer demand and government regulations for earth-friendly, compostable, and recyclable products.

Water-based Dispersions, Bio-based Materials Replace Extruded, Laminated Films

For package materials that are composed of paper, assuring that the package is resistant to moisture, oil, and grease can be potentially challenging. Companies in the Europe barrier coated flexible paper packaging market are seen to take a step further in water-based coatings for paper-based packaging to minimize the use of conventional coextruded or laminated polymeric films such as polyethylene.

Compared to an extruded polyolefin heat seal layer, a heat sealable coating made from water-based dispersions are enabling thinner coatings, less capital investment, and reduced material usage. Companies in the Europe barrier coated flexible paper packaging market have fixed their goal to minimize the use of extruded or laminated films and replace them with bio-based materials in paper and boardstock solutions.

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Well-engineered Paper Packaging Reduces Reliance for Materials Based on Fossil Fuels

Manufacturers are boosting their output capacities in flexible packaging designed for recycling. Huhtamäki Oyj – a global food packaging specialist, headquartered in Espoo, Finland, is gaining recognition for its new blueloop™ paper solutions that are made from renewable raw materials and compounded with recycling capabilities. In order to gain a competitive edge in the Europe barrier coated flexible paper packaging market, companies are collaborating with sustainability experts and technical advisors to enable packaging designs for recycling.

Market understanding and experience are playing a key role in innovations in recyclable and renewable barrier coated flexible paper packaging solutions. Companies are producing well-engineered paper-based flexible packaging that reduces reliance on materials based on fossil fuels.

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