According to IMARC Group’s latest report, titled “Online Beauty and Personal Care Products Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025,” the global online beauty and personal care products market to continue its strong growth during the next five years.
Beauty and personal care products enhance physical appearance, maintain health and hygiene, and boost individuals’ overall self-esteem. They majorly include moisturizers, soaps, cleansers, toothpaste, hair dyes, perfumes, facial tissues, lipsticks, and feminine hygiene products. The sales of these products have significantly grown through online distribution channels due to rapid digitalization and high internet penetration.
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The increasing demand for convenient and hassle-free shopping experience has augmented the market for online beauty and personal care products. Moreover, inflating income levels, improving living standards, and increasing penetration of vertical markets offering premium product variants are further augmenting the market growth. Furthermore, rapid globalization, along with the growing influence from social media trends, is further propelling the demand for online beauty and personal care products. The emergence of organic and chemical-free cosmetics along with growing popularity of customized personal care products is further driving the market. Additionally, several e-retailers are attracting customers by offering additional benefits, such as same-day or one-day delivery services, secured payment gateways, and easy-to-navigate dashboard.
Online Beauty and Personal Care Products Market 2020-2025 Analysis and Segmentation:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
- Avon Products Inc.
- Kao Corporation
- L’occitane International S.A.
- Procter & Gamble, Shiseido Company Ltd.
- Revlon Inc. (MacAndrews & Forbes Incorporated)
- Johnson & Johnson
- Oriflame Cosmetics
- Chanel (CHANEL International B.V.)
- The Estée Lauder Companies Inc.
The report has segmented the market on the basis of product, ingredient, pricing, end-user and region.
Breakup by Product:
- Personal Care Products
- Hair Care Products
- Skin Care Products
- Bath and Shower Products
- Oral Care Products
- Men’s Grooming Products
- Deodorants and Antiperspirants
- Cosmetics/Makeup Products
- Facial Cosmetics
- Eye Cosmetics
- Lip and Nail Makeup Products
- Hair Styling and Coloring Products
Breakup by Ingredient:
Breakup by End-User:
Breakup by Pricing:
- Mass Products
- Premium Products
Breakup by Region:
- North America
- Asia Pacific
- Latin America
- Middle East and Africa
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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