The society has been witnessing several changes since the past few years, one of which is the consistent rise in the number of working women across the globe. Women in both developed and developing countries are increasingly focusing towards being independent, which is why the percentage of women in workforce has risen substantially at the present time. As per the World Bank, the number of working women during 1990–2013 rose by over 4% in 60 countries.
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Since more women are stepping out of their houses, it is important to have all the support for maintaining a balance between the private and professional lives. The requirement for hybrid baby diapers has risen substantially, as they have a number of advantages.
The demand for these products is also expected to rise in Asia-Pacific, thereby making it the fastest-growing baby diaper market in the coming years. The demand for diapers in the region is growing rapidly, owing to the rising disposable income of people, increasing awareness about the use of diapers instead of cloth, growing birth rate, and surging research & development investments by several manufacturers in the industry. The increasing disposable income is also expected to result in the rising demand for diapers in Middle East and Africa in the near future.
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Hence, the market is witnessing growth due to the surging number of working women and rising demand for hybrid diapers.